Business Don’t Grow by Wishing and Hoping
Business growth is a major goal for almost all small business owners. While there are many ways for you to grow your business, the following three ways are among the easiest and most straightforward ways for you to do so.
Network, Network, Network
A trait shared by almost all successful business people is their brilliant ability to network professionally. Networking has allowed businesses to access different markets, create new and better products, and foster significant business relationships.
For your small business to grow, it is imperative for you to network with others, which can be done through social media networks such as LinkedIn, as well as through expos, networking events, trade shows, conferences, and the like.
Find Various Methods to Sell Your Product
Most industries now have the ability to sell or promote their products and services through mediums besides the traditional bricks and mortar operation. The first medium that comes to mind is the internet, either via a business’s website, or through Ebay, Facebook, Gumtree, or other such sites.
However, depending on the industry one is in, other different ways of selling products also exist. For cafes and restaurants, for instance, delivery apps such as UberEATS, Deliveroo, and Menulog have emerged, and open up a whole new market. This could increase overall sales and help businesses boost their profile and income.
Invest in the Best
The overwhelming majority of small businesses have a limited number of staff, and often have limited funds to add staff on a regular basis. This can make it difficult for small business owners to use staff growth as a way to grow their overall business, but finding ways to take on specialists in important areas could go a long way in growing one’s business.
You don’t necessarily need to hire staff on a traditional part-time/full-time basis if you do not have the funds or facilities to do so. Websites such as Upwork and Freelancer allow you to hire people on a freelance basis to help you with your IT, sales, graphic design etc for one off projects or for specified time periods. Hiring a VA (Virtual Assistant), could be a cost effective way to help you to do everyday tasks and streamline your business, and leave you time to implement growth strategies in other ways.
Hart Partners is able to provide business advice to small business owners looking at growing their business. If you’re looking for friendly, professional business advice, call us on (03) 9600 3220 or send us a message via our website.